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The Weeknd's "After Hours" campaign wins a Clio Music Award in 2021 for Republic Records. Posted on 16 Jun, 2021
For its album promotion for The Weeknd's After Hours, Republic Records won the 2021 Clio Music Award for best-integrated marketing. At the inaugural Clio Music of the Year Awards, Republic was named label of the year.
The Clio Music Awards honor creativity in marketing and promotion of an artist, label, music brand, product, or service, as well as the use of music in advertising. Five Clio juries evaluated applications across 26 mediums and handed out 240 honors, including 10 Grand Clio Music prizes and a variety of gold, silver, and bronze statues.
The Clio Music Awards honor creativity in marketing and promotion of an artist, label, music brand, product, or service, as well as the use of music in advertising. Five Clio juries evaluated applications across 26 mediums and handed out 240 honors, including 10 Grand Clio Music prizes and a variety of gold, silver, and bronze statues.